IMPACT OF COV-19 LOCKDOWN ON MARKET VALUE AND WORKERS INCOME IN AHMADU BELLO UNIVERSITY ZARIA, KONGO CAMPUS

Abdullahi Fatima Mahadi PhD and Bukar Amos PhD
Volume 2 Issue 2


Abstract

The study examined the impact of COV-19 Lockdown on market value and workers in Ahmadu Bello University Zaria, Kongo Campus. The study adopted descriptive survey design with questionnaire on COVID-19 as instruments for data collection. Convenient sampling technique was used in distributing the questionnaire to the 412 people structured validated Likert-Scale questionnaire that assessed the impact of COV-19 Lockdown on market value and workers. Data was analyzed using 4-point likert scale. The overall results between the individual variables and COV-19 variable of this study rejected all the hypotheses. The study recommends that policy makers should intensify efforts to ensure that corona virus is completely prevented both inside and around the campus. Government should ensure strict compliance to PTF directive on COVID-19 by everyone carrying out any marketing activity and working around the campus environment and every Nigerian citizen should always wear facemask and maintain proper hygiene. Keywords: Marketing Activities, Workers Productivity, Workers Income and COV-19


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